I advise clients who are frustrated that they can’t get a domain that they had in mind to pick another, something short, easy to spell.
Something evocative. Anything, really, as long as it ends in dot com. We can build a brand and message for a new, sensible domain. But if you pick something other than .com your consumers will still end up at whatever site does end in .com.

Modern Marketing 101: There Are No Domains But .Com — First Today, Then Tomorrow

The number of new top-level domains are nauseating. The top-level domain is the last part of a domain name. For this site, it’s .com. For schools, it would be .edu and government is .gov. There are now many, many more.

I get confused by the new TLDs, like .ninja, or .social imagine how other people who are not web natives feel.

If you’re appealing to everyone then stick to .com. Since like Randy says, that’s where they’re going to end up anyway.


Read a book instead

Reading books makes me happy. Being on my phone makes me miserable. So, I made a wallpaper for my iPhone’s lock screen to remind me that I have a choice. You can download a copy for yourself right here.

Read a book instead

It’s easy to get stuck into the loop of lock phone. Open Twitter. Close Twitter. Lock phone. Repeat.

I like books. I enjoy reading but my reading has tapered off. Even listening to Audio-books has slowed down. This is a good reminder to break the loop of phone staring.


With all those photos being taken, chances are you and I have at one point accidentally wandered into someone else’s frame. It’s likely, however, that you’ll never really know you’ve photo-bombed someones shot. That’s why I was surprised by a Twitter message that I received
out of the blue from a photographer I’ve never met.

I Was Hidden on This Guy’s Hard Drive for Over 6 Years

I often think about this working in Washington DC a block from the Capitol. On my lunch breaks, I often walk around the Capitol Building or the Capitol Reflecting Pool.

Even in poor weather, there are always people there. Tourists. Government workers. DC Residents showing their out-of-town friends and family the city. And they are all taking pictures.

They snap pictures of the building. Of themselves in front of it, or “holding” the Washington Monument. They snap photos of friends, family and themselves. The ducks are also a big hit with the new batch of baby ducklings furiously swimming along behind mama duck.

On my walks, I often wonder just how many people’s photo albums and Facebook posts I end up in. How many times have I been captured as I walk around on my lunch break?